Vinita Sidhartha

Ripples Of Life and Time


It’s Lonely at the Top

Blog 8 of 30

Perhaps the most difficult thing, about running your own business, even one out of a room in your house, is that it is hard to find a person to be a sounding board for your thoughts.

Friends, yes. Family, yes. But unless they work with you, no one truly understands the actual goals, the dreams, the reasons you do what you do and the choices you have to make. I remember hearing this statement – It is lonely at the top. I always believed it applied to presidents and prime ministers or the heads of huge multinational organisations. But I realised when I started my business that it is lonely at the top even for a tiny one-man firm.

Over the years I took on a number of consultancy projects, with organisations where I worked as part of a team. I enjoyed the interaction, the camaraderie, where we all were at the same level. ideas could be bounced around, discussed, debated with anyone without any sense of seniority or ownership. It would never be the same in my business.

I have dear friends who worked with me, but at the end of the day it was my business. I grew to know a number of people who worked with me very well, but at the end of the day it was my business. Somewhere friendship, and personal feelings had to be balanced with professional challenges. That to me has been the hardest part of running the business. The decisions you take are yours alone.

The other challenge I faced is the culture where an employee readily agrees with your ideas however bad they were. So, you have no one to challenge you to think better and do better. That sense of challenge must come from within.

At all meetings, I long for someone who is willing to question what I am doing, to tell me what I was doing was stupid or foolish or silly or just not very interesting or creative but that rarely ever happens. It is more an exception than the rule. So, it is not just the decision making that is your own but also the need to find your own energy to challenge yourself and bring out the best in you. You really need to dig deep to be the best version of yourself.

For a brief while, I had the opportunity to work with a childhood friend, who was also a designer. We worked together for many years and on many projects – she provided the design and me the content. She worked as a freelancer and was not building a business as I was. But in every other sense we were equal and would sound each other out on ideas. Sadly, with differing goals and aims, that relationship petered out after some time.

What emerged was an understanding, that you must learn to find the strength, the energy, the courage and the enthusiasm within you and you alone. Everything else is a bonus. These were lessons I leaned starting a business, but they were no less applicable in my personal life.

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Why Ripples of Life?

There is something magical about being on the water.
You are floating, subject to the vagaries of the current.
Somehow there is a sense of being alone with yourself.
And as you look at the ripples, the sun scatters its rays…
And the water infused with light, the droplets shining like diamonds.
In the shade are the shadows— beautiful in their own way.
To me this is very like life itself
With bright highlights — with highs and lows —
Truly the Ripples of Life.


Books by Vinita Sidhartha

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To buy a signed copy click here

Newspaper Articles by Vinita Sidhartha

The New Indian Express – Just Play column
The lost game of cowrie shells from Kashmir
Poetics of playfulness
The lost game of cowrie shells from Kashmir
Back to the basics
Turning back time to learn about royal games
The treasure in our trees
Shells and the various games we played
The New Indian Express – Memories and Madras
Games inscribed in the past
Street side stories
Through the lens of childhood memories
Through the eyes of a child

In Conversation on YouTube – Memories and Madras

YouTube Links
Indira Parthasarathy – Memories and Madras
Ramesh Krishnan and Ramanathan Krishnan – Memories and Madras
Sriram Venkatakrishnan – Memories and Madras
Prabha Sridevan and Sita Sundar Ram – Memories and Madras
Sikkil Gurucharan – Memories and Madras
Padma Srinath – Memories and Madras
R U Srinivas – Memories and Madras
Sabita Radhakrishna – Memories and Madras
Pradeep Chakravarthy – Memories and Madras
Ranga Kumar – Memories and Madras
Priya Murle – Memories and Madras
Viswanathan Anand – Memories and Madras
Shylaja Chetlur – Memories and Madras
Amar Ramesh – Memories and Madras
Vidya Gajapathi Raju Singh – Memories and Madras
Timeri N. Murari – Memories and Madras
(15) C. D. Gopinath – Memories and Madras – YouTube
S. Sowmya – Memories and Madras
Letika Saran – Memories and Madras
M. V. Subbiah – Memories and Madras
Anita Ratnam – Memories and Madras
Dr B Krishna Rau – Memories and Madras
MCTP Chidambaram – Memories and Madras
Rakesh Ragunathan – Memories and Madras
Krishnamachari Srikkanth – Memories and Madras
Anil Srinivasan – Memories and Madras
Meyyammai Murugappan – Memories and Madras
Sivasankari – Memories and Madras
Mohan Raman – Memories and Madras
Lakshmi Krishnamurthy – Memories and Madras
Thota Tharani – Memories and Madras
Chithra Madhavan – Memories and Madras